Brand Manager Job Vacancy in Lagos at Redwood Academy

 Brand Manager  Job Vacancy in Lagos at Redwood Academy

Company Profile
Redwood Academy seeks to recruit for its client, a global family and personal care brand company based in Dallas and just moved into West Africa is looking for a Snr. Brand Manager.


Redwood Academy is a specialized Training and Development service provider with expertise in recruitment and manpower planning. Our core specialty is in the functional business area of sales and marketing human capital development.

Title: Snr. Brand Manager

Location:
Any City, NG
Reports to: Regional Marketing Director

Summary

  • To manage the marketing activities of assigned Products via great brand communications based on strong insights; consumer led innovations and consumer engagement to ensure strong brand equities with volume and value share growth; strong category sales and overall profit growth

What you will be doing for us

  • Conceptualizes and develops strategic brand equity building effort priorities and annual category plans.
  • Follows through Implementations of the category plans to ensure attainment of business objectives.
  • Works with sales management team to ensure realization of sales, distribution and profit objectives of the category
  • Identifies the category's market research needs; working with the Regional Research Manager, develops a market research plan for categories. These researches generate a bank of consumer & customer insight for brand activities.
  • Manages advertising agency to ensure great advertising ideas are brought to bear on the brands.
  • Manages Marketing Research Agencies for business.
  • Manages the media agency to ensure strategic, efficient and effective media is bought.
  • Manages PR and Event Management Agencies to generate goodwill for assigned brands among the target audience.
  • Initiates, manages & roll out key projects within category or as advised by management
  • Charts plans on how to ensure that company products are ahead of the competition.
  • With the sales team, come up with exciting and compelling Sales promotions & activations that help in entrenching our brands and drive business objectives.
  • Manages demand forecast for assigned brands.
  • Facilitates a working environment that fosters teamwork; trains and coaches Brand Managers
  • Ensures strategic, efficient and effective management of brand A & P to achieve annual objectives.
  • d maintain good customer relations to achieve their loyalty and prompt  settlement of their invoices.

What we require from you

  • Good first degree in Health sciences /commerce and post graduate degree MBA.
  • A minimum of 8 years of managing brands, 2 years managing brand team.
  • Proficiency in computer operations especially excel spreadsheets and power point.
  • Sound Communication skills
  • Persuasive and Negotiation skills
  • Organizational skills
  • Good Analytical skills
  • Good Project Management skills
  • A good team player
  • Ability to influence others.
  • Ability to enable and drive change to achieve excellence.
    • Advertising Development.
    • Media planning
    • Marketing Research.
    • Promotional activities.
    • New product development
    • Product launches and relaunches.


    Competence Areas:

Deadline
23rd October, 2013

How to Apply
All qualified candidates should forward their electronic resumes to: recruitment@redwood-consulting.com with the Title "Snr. Brand Manager"