Brand Manager Job Vacancy in Lagos at Redwood Academy
Brand Manager Job Vacancy in Lagos at Redwood Academy
Company Profile
Redwood Academy seeks to recruit for its client, a global family and personal care brand company based in Dallas and just moved into West Africa is looking for a Snr. Brand Manager.
Redwood Academy is a specialized Training and Development service provider with expertise in recruitment and manpower planning. Our core specialty is in the functional business area of sales and marketing human capital development.
Title: Snr. Brand Manager
Location: Any City, NG
Reports to: Regional Marketing Director
Summary
- To manage the marketing activities of assigned Products via great brand communications based on strong insights; consumer led innovations and consumer engagement to ensure strong brand equities with volume and value share growth; strong category sales and overall profit growth
What you will be doing for us
- Conceptualizes and develops strategic brand equity building effort priorities and annual category plans.
- Follows through Implementations of the category plans to ensure attainment of business objectives.
- Works with sales management team to ensure realization of sales, distribution and profit objectives of the category
- Identifies the category's market research needs; working with the Regional Research Manager, develops a market research plan for categories. These researches generate a bank of consumer & customer insight for brand activities.
- Manages advertising agency to ensure great advertising ideas are brought to bear on the brands.
- Manages Marketing Research Agencies for business.
- Manages the media agency to ensure strategic, efficient and effective media is bought.
- Manages PR and Event Management Agencies to generate goodwill for assigned brands among the target audience.
- Initiates, manages & roll out key projects within category or as advised by management
- Charts plans on how to ensure that company products are ahead of the competition.
- With the sales team, come up with exciting and compelling Sales promotions & activations that help in entrenching our brands and drive business objectives.
- Manages demand forecast for assigned brands.
- Facilitates a working environment that fosters teamwork; trains and coaches Brand Managers
- Ensures strategic, efficient and effective management of brand A & P to achieve annual objectives.
- d maintain good customer relations to achieve their loyalty and prompt settlement of their invoices.
What we require from you
- Good first degree in Health sciences /commerce and post graduate degree MBA.
- A minimum of 8 years of managing brands, 2 years managing brand team.
- Proficiency in computer operations especially excel spreadsheets and power point.
- Sound Communication skills
- Persuasive and Negotiation skills
- Organizational skills
- Good Analytical skills
- Good Project Management skills
- A good team player
- Ability to influence others.
- Ability to enable and drive change to achieve excellence.
- Advertising Development.
- Media planning
- Marketing Research.
- Promotional activities.
- New product development
- Product launches and relaunches.
Deadline
23rd October, 2013
How to Apply
All qualified candidates should forward their electronic resumes to: recruitment@redwood-consulting.com with the Title "Snr. Brand Manager"
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