Brand Manager Job at Nioda Nigeria Limited

Nioda Nigeria Limited is a procurement, engineering and technical services firm with it's head office in Lagos and branches in Abuja and Portharcourt, Nigeria.  Our major areas of specialization are power supply, machinery, oil field services / procurement, transportation and agriculture.  We are proudly Nigerian and have established strong ties within our industry both locally and internationally.

We are recruiting to fill the position below:

Job Position: Brand Manager
Job Location: Lagos

Job Description

• We are looking for an experienced Brand manager to help us build our brand and raise brand awareness. You’ll work across all levels and departments of our company to find what makes us unique and communicate it to the world.
• You will uncover consumer insights and deliver innovative marketing campaigns. We’ll turn to you to learn what can attract our customers and prospects and how we can improve customer experience.
• If you’re creative, possess a strategic mind and have experience in implementing targeted brand campaigns, we’d like to meet you.
• Ultimately, you’ll help us improve our company’s reputation and drive growth.

Responsibilities

• Analyze brand positioning and consumer insights
• Shape and communicate our vision and mission
• Translate brand elements into plans and gotomarket strategies
• Manage a team of marketing people working on brand initiatives
• Lead creative development to motivate the target audience to “take action”
• Establish performance specifications, cost and price parameters, market applications and sales estimates
• Monitor market trends, research consumer markets and competitors’ activities
• Oversee new and ongoing marketing and advertising activities
• Devise innovative growth strategies
• Align the company around the brand’s direction, choices and tactics.

Requirements

• Proven working experience as brand manager or associate brand manager
• Proven ability to develop brand and marketing strategies and communicate recommendations to executives
• Experience in identifying target audiences and devising effective campaigns
• Excellent understanding of the full marketing mix
• Strong analytical skills partnered with a creative mind
• Datadriven thinking and an affinity for numbers
• Outstanding communication skills
• Uptodate with latest trends and marketing best practices
• B.sc in marketing or any related field

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