Content Marketing Officer Job at CredPal

CredPal is a financial technology company that provides credit cards for consumers to meet their immediate financial needs. We are leveraging technology and the retail industry to provide a modern consumer credit solution for Africa and beyond.

We are recruiting to fill the position below:

Job Position: Content Marketing Officer
Job Location: Yaba, Lagos

Description

• We are looking for a talented and passionate Content Marketing Officer to take responsibility for our inbound and outbound marketing strategies across our communication channels.
• Your main duties include content creation, customer engagement, and lead generation. This role will be a great fit for a creative marketing professional looking to share unique, fresh, and engaging content with our audience.

Responsibilities

• Creativity: Generate imaginative, clever, and adventurous storytelling ideas to promote the brand.
• Writing: Create both short and long-form content for offline and online channels. Showcase a writing style that can attract, delight, convert, and retain our audience and customers.
• Content Creation: Support the Marketing & Corporate Communications Department in developing a wide variety of content to increase customer engagement.
• SEO: Ensure content is optimized for search engines, in line with keywords while increasing our digital footprint.
• Design Support: Work with graphic and motion designers to ensure designs maintain brand voice and essence.

Requirements

• Superb writing skills and ability to communicate at all levels.
• Deep knowledge of Content Management software e.g. WordPress.
• Proficient in SEO strategies and the use of analytical tools to track content performance.
• Track record in producing a wide variety of content and managing social media accounts - we would love to see your portfolio!
• Solid project management skills: ability to collaborate with cross-functional partners, prioritize high-impact projects and deliver timely results.