Digital Marketing Executive

NTN Associates is an organization positioned to play a pace setting role in the global integrated information management in professional educational service delivery be it online and physical.

We are recruiting to fill the position below:

Job Title: Digital Marketing Executive

Location:
Lagos

Job Description

  • If you live and breathe digital marketing, we want to hire you.
  • We are looking for an online Digital Marketing executive to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

Responsibilities


  • Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies.
  • Provide thought leadership and perspective for adoption where appropriate

Requirements

  • B.Sc in Marketing or a related field
  • Proven working experience in online/Digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Solid knowledge of website analytics tools (e.g., Google Analytics)
  • Experience in setting up and optimising Google Adwords campaigns
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement

Application Closing Date
22nd April, 2016.