Field Marketer at Vanden Group

Vanden Group is a company established in 2000, active in the trading of raw materials (cotton, coffee and cocoa). The company is managed by a team of experienced and highly skilled professionals in agricultural farming. Vanden Group is recruiting to fill the position of:


Job Title: Field Marketer
Location:
Lagos
Job Description

  • Responsible for planning and executing marketing campaigns to generate new prospects and improve client retention.

Primary Responsibilities


  • Devise marketing campaigns with the goal of increasing product awareness and increasing sales and profits.
  • Gather and report customer intelligence to sales teams.
  • Develop marketing plans.
  • Manage vendor contracts.
  • Supervise marketing assistants and other employees.
  • Determine product/service value delivered throughout customer operations.
  • Improve forecast performance of business through thorough understanding of underlying demand assumptions.
  • Plan, organize, and execute marketing and sales programs.
  • Act as the point persons for outside, inside and partner sales teams.
  • Track market and company sales performance.
  • Work closely with marketing teams to create programs.
  • Generate leads and drive sales.
  • Keep abreast of industry trends, competition, and new opportunities.
  • Develop understanding of product line and value chain
  • Support all company initiatives, give actionable feedback, share best practices and serve as advocate and information source for company.
  • Create programs that drive brand loyalty.
  • Manage marketing budgets.
  • Attend trade shows and events to market product.
  • Develop effective account conversion strategies to accelerate adoption.

Skills:

  • Presentation Skills, Client Relationships, Emphasizing Excellence, Negotiation, Prospecting Skills, Creativity, Sales Planning, Independence, Motivation for Sales

Qualifications

  • HND and B.Sc in related field.
  • A minimum of 1-3 years working experience