Head of Marketing Job at Wakanow

Wakanow is Africa's leading, full-service online travel company. At Wakanow, we understand that everyone likes easy and affordable travel services, so we provide our customers with a one-stop booking portal for Flights, Hotels, Visa Assistance, Holiday Packages, Airport Transfers, an international Travel SIM, a Prepaid Travel Card, a Loyalty program, and much more.

We are recruiting to fill the position below:

Job Position: Head of Marketing

Job Location: Lagos
Employment Type: Full time

Responsibilities


  • Develop effective, creative, and profitable integrated marketing strategies.
  • Build and deliver marketing campaigns mixing digital and traditional media, ensuring key messages are consistently delivered.
  • Participate at various conventions, trade shows, conferences to network with customers and amplify B2B business
  • Work closely with other departments to guarantee smooth operations.
  • Analyze data to improve results and make sure resources are effectively allocated.
  • Develop and manage all integrated marketing advertising campaigns.
  • Develop branding, positioning, and pricing strategies.
  • Prepare and maintain monthly, quarterly, and annual budgets for the department.
  • Oversee hiring and training for the marketing department.
  • Make sure that administrative tasks are completed accurately and promptly.
  • Maintain proper documentation and prepare reports promptly.

Requirements

  • First Degree in marketing, business administration or relevant discipline 
  • Minimum, 5 years of experience in marketing, digital marketing
  • Experience managing projects
  • Master of Business Administration or its equivalent
  • Organization & problem solving skills
  • Excellent communication and presentation skills
  • Customer focus
  • Good team player
  • Ability to work in an entrepreneurial space