Marketing Officer Job at News Central TV

At News central TV, we are boldly amplifying African voices and challenging dominant narratives through fearless reporting. We are on DSTV 422, GOTV 23, StarTimes 274, AVO 23.

We are recruiting to fill the position below:

Job Position: Marketing Officer
Job Location: Lagos
Employment Type: Full-time

Key Responsibilities

• Develop and implement strategic revenue plans to meet and exceed financial targets through sales from government (ministries, parastatals, state houses) and corporates.
• Identify and capitalize on new business opportunities, sponsorships, and advertising deals.
• Lead pricing strategy, sales forecasting, and revenue projections to maximize profitability.
• Drive client acquisition, retention, and growth through effective sales and marketing strategies.
• Develop and execute multi-channel sales strategies for TV, digital, and sponsorship opportunities.
• Drive brand positioning and commercial storytelling to enhance News Central TV’s appeal to advertisers, sponsors, and partners.
• Analyze market trends, audience insights, and competitive landscape to inform revenue strategies.
• Lead negotiations for advertising deals, brand partnerships, and commercial agreements.
• Collaborate with editorial, production, and digital teams to create compelling commercial opportunities.
• Build and maintain strong relationships with advertisers, sponsors, media buyers, and corporate partners.
• Represent News Central TV at client meetings, networking forums, and industry events.

Person Specification

• Bachelor’s Degree in Marketing, Mass Communication, or a related field.
• 2 - 4 years of experience in marketing, preferably within the media industry.
• Strong knowledge of digital marketing, branding, and content promotion.
• Excellent communication, creativity, and analytical skills.
• Proficiency in social media management and marketing tools.

Method of Application 
Interested and qualified candidates should send their CV to: recruitment@newscentral.ng using the Job Position as the subject of the email.