Paid Media Specialist Job at Socialander Digital Agency

Socialander is a Digital Marketing Agency that doubles all your business’ digital and social engagement efforts into a revenue generating channel. With hands-on experience working with growing and leading brands, to drive marketing results, using the best marketing strategies, platforms, tools, technology and in depth knowledge of consumer and target audience insight.

We operate a team of professional creatives, web engineers, digital and content experts required to deliver success to clients while ensuring business profit. Through consistent growth systems, we have continuously improved implementation and delivered better results.  

We are recruiting to fill the position below:

Job Position: Paid Media Specialist
Job Location: Lagos
Employment Type: Full-time

Job Description

• We’re looking for a humble, hungry, and smart Paid Media Specialist to join our growing agency team.
• The Paid Media Specialist at Socialander will hit the ground running.
• You are capable of growing revenues by successfully managing multiple Paid Media campaigns, including Paid Social, Shopping, and Search.
• You strategically develop and implement campaigns, manage budgets and bids, analyze campaign performance, and present data-driven insights.
• You are insatiably committed to maintaining successful relationships with your clients and your team, as a trusted advisor, leader, and mentor.

Responsibilities / Essential Job Functions

• Successfully manage multiple paid media client accounts and communicate professionally with the client point of contact
• Create and develop paid media campaigns across various industries and platforms (Google, Facebook, LinkedIn, Twitter, Programmatic, etc)
• Be accountable for budget pacing and recommend strategic data-driven adjustments
• Gather and analyze data insights (ROI, ROAS, CPA, CTR, conversion volume, etc.) to deliver reports with accuracy and propose action plans for optimization
• Monitor the latest trends and changes in social media and the digital industry

Requirements

• 2+ years of PPC campaign management experience
• Strategic expertise on multiple advertising platforms (e.g., Google, Facebook, LinkedIn, Twitter, Programmatic, etc.)
• Experience with Google Analytics and Tag Manager
• Basic knowledge of HTML
• Project management and analytical skills
• Writing and proofreading skills (creative copy, emails, etc.)
• Google Ads and Facebook Blueprint certifications a plus
• Experience with marketplaces such as Amazon is a plus

Method of Application
Interested and qualified candidates should send their Curriculum Vitae to: people@socialander.com using the job position as the subject of the mail.