Product Marketing Manager Job at Zipline
Zipline - Do you want to change the world? Zipline uses drones to deliver critical and life-saving medicine to thousands of hospitals serving millions of people in multiple countries. Our mission is to provide every human on Earth with instant access to vital medical supplies. Join Zipline and help us make this a reality for billions of people.
We are recruiting to fill the position below:
Job Position: Product Marketing Manager, Africa
Job Location: Lagos, Nigeria
About You and the Role
- As a key member of the Africa marketing team, you’ll help build the foundation for a world-class product marketing function.
- Partnering closely with the Sales and Impact Evaluation teams, you’ll create compelling sales materials and assets, provide strategic and tactical support for important conferences and events, and develop content that tells inspiring stories.
- The end goal is to ensure that Zipline’s work and impact are thoroughly visible and recognizable within the markets where we operate, as well as to global audiences who care about health and development.
- The ideal candidate is a systems thinker who excels at making the complex feel understandable and relatable.
- We’re looking for an excellent communicator, skilled collaborator, and adept problem solver who can run strategy in parallel with brass tacks tactical execution.
- You work well across different backgrounds and cultures, as well as time zones!
What You'll Do
- Partner closely with the Africa Sales team to drive awareness of Zipline’s work and impact in the areas that matter to our core audiences - in health, agriculture, economic development, and climate
- Write and develop marketing assets that convey the value, benefits, features and functionality of Zipline’s system, including case studies, blog posts, social media content, sales enablement material, and other promotional materials
- Position Zipline in front of the right audiences at aligned global conferences; partner with our research team to develop and pitch abstracts that feature us and our research
- Work with our customers to tell their stories across our owned channels and partner with Comms to identify earned media opportunities
- Partner with social media and editorial leads to develop and execute content calendars
- Manage local vendors to produce multimedia content (photo, video), printed materials, and branded swag
What You’ll Bring
- 7+ years of proven experience in marketing with a focus on product marketing preferred
- Experience in health and/or development sectors a plus
- Experience defining and driving product marketing for B2B or B2G technology products in complex, fast-moving markets
- Exceptional written and verbal communication skills
- Ability to prioritize and balance conflicting demands while leading multiple simultaneous projects
- Self-starter, highly motivated and solution-oriented
- Understanding of social media platforms, algorithms, and analytics a plus
- Comfort managing ambiguity and experience quickly building content and processes from the ground up
- Fluency in English (fluency in French is a bonus)
- Ability to travel: ~25%
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