Sales & Marketing Officer Job at Group8 Limited

Group8 Limited is recruiting suitably qualified candidates to fill the position below:

Job Position: Sales & Marketing Officer

Job Location: Lekki, Lagos.
Employment Type: Full-time

Job Description

• Research consumer markets, monitor market trends and identify potential target markets.
• Apply a deep understanding of user needs to develop thoughtful market leadership themes
• Create and maintain a strategy to grow email marketing database & continue to improve KPIs.
• Look at the pricing of products and analyse the potential profitability.
• Supervising the sign-off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the Company brand and regulatory guidelines.
• Monitoring product distribution and consumer reactions through focus groups and market research.
• Monitor marketing trends and keep a close eye on competitive products in the marketplace.
• Regularly meet with clients and senior management to determine best products.
• Serve as the point-person for developing, implementing and executing marketing initiatives and activities for their particular brand under the direction of the CMO. These initiatives and activities include campaigns (print, web, social media, broadcast, etc.), events, corporate responsibility programs and sponsorships.
• Create out-of-the-box campaign ideas and themes that resonate in our industry.
• Use data and analytics to inform and optimize campaign performance, Independently plan, execute, and measure marketing campaigns. (paid digital, retargeting, email, content marketing, paid & organic social, events and directmail)
• Align with sales leadership to ensure campaigns meet company objectives.
• Stay abreast of evolving landscape and bring forth ideas to stay competitive in the social market space.

Method of Application
Interested and qualified candidates should send their CV to: recruitmentbycma@gmail.com using the Job title as the subject of the mail.