Social Media Executive Job at Rosaab International

Rosaab International, since 1974, has been committed to providing the public and private sectors with the highest level of infrastructure development across Africa. As an infrastructure development company, we do everything from design to installation of signages and from design-build services (construction) to renovations of structures. With decades of experience under our belt, we have mastered the art of interpreting our clients’ ideas and delivering on their signage / branding & construction / renovations projects.

Our expertise in the design, fabrication, installation, maintenance, construction and rehabilitation of physical infrastructure has helped increase our clients’ brand presence, promote safety and enhance the general quality of life of individual stakeholders within our society and foster profitable business partnerships with all our clients.

We are recruiting to fill the position below:

Job Position: Social Media Executive
Job Location: Ikeja, Lagos
Employment Type: Full-time

Job Description

• Developing a social media strategy that fits with the marketing strategy for the business.
• Responsible for helping the company to reach its target audience by delivering both useful and appealing online information about our company services.
• Analyzing the company’s digital marketing plan and social media strategy and making recommendations for improvements.
• Creating social media calendars, developing content and sharing on all company social networks and monitor engagement.
• Measure web traffic to content (e.g., conversion and bounce rates)
• Liaise with production, marketing and design teams to properly illustrate our products & services.
• Share any lead with the business development team for prompt follow up.
• Ensure consistency in style, fonts, images and tone across all social media platforms.
• Ensure the organizations website is updated.
• Using social media marketing tools to create and strengthen the company’s brand.
• Identify customers’ needs and gaps in our content and recommending new topics.
• Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs.
• Write clear marketing content to promote our products/services.
• Conduct simple keyword research and use SEO guidelines to increase web traffic.
• Researching social media trends and informing management of changes that are relevant to the company’s marketing activities such as viral media.
• Maintain technical knowledge by attending workshops and participating in professional societies.

Qualifications & Skills

• Candidate must be a Graduate.
• Proven work experience of at least 3 years as a content creator or social media manager.
• Knowledge of SEO
• Knowledge and use of social media platforms (LinkedIn, Instagram, Facebook)
• Digital Marketing & Graphic Design
• Brand / Product Marketing
• Content writing and development
• Research skill
• Exceptional creativity and innovation
• Accuracy and attention to detail
• Excellent writing and verbal communication skills
• Team working ability.

Method of Application
Interested and qualified candidates should send their CV to: hr@rosaabinternational.com using the Job position as the subject of the mail.