Social Media Officer (Youth Corper)
TopYouGo is a Lagos based full service digital marketing agency providing a wide range of digital services across Lagos, Abuja, Port Harcourt, and other cities in Nigeria, Ghana and overseas. As a very ambitious company, who has a strong desire for success, we utilise a unique and bespoke digital marketing techniques to deliver outstanding results for our clients.
TopYouGo is recruiting to fill the vacant position below:
Job Position: Social Media Officer (Youth Corper)
Location: Lagos
Requirements
- BA/HND in Communications or related field
- In-depth working knowledge of Facebook, Twitter & Instagram
- Experience with social media analytics, including Google Analytics and Facebook insights
- Basic knowledge of Photoshop
- Passion for social media/marketing
- Excellent oral and written communication skills
Job Descriptions
- Plan, execute, measure and optimize marketing campaigns across all our Social Media platforms; Facebook, Twitter & Instagram
- Creating monthly editorial calendars and campaign plans
- Continuously improving by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
- Creating an engaging social media content
- Identifying and implementing strategies for leveraging social media
- Promoting our clients/partners on our social media platforms
- Managing the optimization of content for the most visibility (SEO) and conversion
- Working cooperatively with key team members
- Building and executing social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Monitor trends in social media tools, applications, channels, design and strategy.
- Creating and adapting content for each network
- Generating, editing, publishing and sharing daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
- Setting up and optimizing company pages within each platform to increase the visibility of company’s social content
- Moderating all user-generated content in line with the moderation policy for each community
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