Digital Marketer Job at SIMS Nigeria Limited

SIMS Nigeria Limited specializes in the assembly, distribution and sales of consumer electronics from major brands such as - Samsung, Panasonic, Royal, Skyworth, Electrolux, Bosch, Philips and Powermatic. Our business started out in 1987 and since then we have grown to be a market leader in the home appliances & consumer electronics market in Nigeria. We operate a number of branches that cut across most of Nigeria’s geopolitical zones in major cities such as Lagos, Port-Harcourt, Abuja, Onitsha, Enugu, Uyo and Kano.

We are recruiting to fill the position below:

Job Position: Digital Marketer
Job Location: Lagos
Employment Type: Full-time


Responsibilities
Marketing Strategies:

  • Create and implement comprehensive digital marketing strategies to increase brand awareness and drive website traffic.
  • Develop, execute, and manage campaigns across various digital channels including SEO, SEM, PPC, social media, email, and content marketing.

SEM:

  • Conduct keyword research to guide content teams.
  • Optimize website and content for search engines (SEO).
  • Plan and execute paid search campaigns (SEM)

Email Marketing:

  • Develop and manage email marketing campaigns.
  • Segment email lists and personalize email content to target specific audiences.

Analytics and Reporting:

  • Use analytics tools to monitor and evaluate the performance of digital marketing campaigns.
  • Generate reports and provide insights to improve future marketing strategies.

Qualifications

  • A bachelor's degree or equivalent in e-commerce or digital marketing are beneficial.
  • Proven experience in a similar role. Experience with digital marketing tools and platforms (e.g., Google Analytics, SEO tools, social media platforms).

Technical Skills:

  • Strong knowledge of SEO, SEM, PPC, social media marketing, email marketing, content marketing, and web analytics.
  • Proficiency in using marketing software and tools
  • Excellent written and verbal communication skills.
  • Creative thinking and problem-solving skills.
  • Ability to analyze data and generate actionable insights.
  • Basic understanding of HTML, CSS, and content management systems (CMS) like WordPress, Shopify, Magento

Method of Application
Interested and qualified candidates should send their CV to: employment@simsng.com using the Job Position as the subject of the mail.