Digital Marketer Job at The Gage Digitals

The Gage Digitals is a family of digital solutions that will help you transform the way you do business. Established to help small medium size enterprise businesses (SMEs) gain the benefit of our agnostic digital software platforms. Gage.digital provides affordable technology that will enable you to accelerate business growth, efficiency and profitability. Pay-as-you-go pricing strategy that will eliminate the need for up front investment to ensure you can unlock your full potential. We boost productivity with intuitive digital solutions for businesses.

We are recruiting to fill the position below:

Job Position: Digital Marketer

Job Location: Lagos
Employment Type: Full-time

Job Summary

• Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.

Job Responsibilities

• Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising campaigns.
• Maintaining our social media presence across all digital channels.
• Measuring and reporting on the performance of all digital marketing campaigns.
• Design, build and maintain our social media presence.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Brainstorm new and creative growth strategies.
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate endtoend customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimize user funnels.
• Collaborate with agencies and other vendor partners.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements / Skills

• B.Sc / M.Sc degree in Marketing or a related field.
• 2 - 5 years work experience.
• Proven working experience in digital marketing.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels.
• Experience with A/B and multivariate experiments.
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
• Working knowledge of ad serving tools (e.g., DART, Atlas).
• Experience in setting up and optimizing Google Adwords campaigns.
• Working knowledge of HTML, CSS, and JavaScript development and constraints.
• Strong analytical skills and datadriven thinking.
• Up-to-date with the latest trends and best practices in online marketing and measurement.

Method of Application
Interested and qualified candidates should send their CV to: careers@oaklandsandjohnson.com using the Job position as the subject of the mail.