Digital Marketing Specialist Job at Harvesters International
Harvesters International Christian Centre is a church based organization whose mission is to change lives and raise leaders.
We are recruiting to fill the position below:
Job Position: Digital Marketing Specialist
Job Location: Lekki Phase 1, Lagos
About the Job
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Design, build and maintain our social media presence.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Instrument conversion points and optimize user funnels.
- Collaborate with agencies and partners.
- Evaluate emerging technologies.
- Provide thought leadership and perspective for adoption where appropriate.
- Candidates should possess relevant qualifications and work experience.
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