Marketing Executive

Kissa Communication Ltd is a world class name when it comes to attracting foreign direct investment into African Continent.We pride ourselves in achieving results with our team experts and partners all over the world.We have attracted over 500 economic development projects to African continent worth over 15 billion dollars. We help governments to make policies that is conducive for investments. We have successfully partnered with International Organizations, donor agencies, governments both states and regional governments.

Description

We are looking for a talented Marketing Executive to undertake marketing projects for the benefit of our company. You will organize creative campaigns and promotional events that can make a difference for our company’s success according to trends and customer requirements. The ideal candidate will be passionate for the “art” of marketing and will have an abundance of ideas for building efficient strategies. He/she must bring forth a strong arsenal of techniques and methods to promote our products, services and public image. The goal is to reach out to the market and cultivate the customer’s interest in our products and services in ways that strengthen our reputation and facilitate our continuous growth.

Responsibilities

• Conceive and develop efficient and intuitive marketing strategies
• Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
• Initiate and control surveys to assess customer requirements and dedication
• Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
• Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
• Collaborate with managers in preparing budgets and monitoring expenses
• Monitor progress of campaigns using various metrics and submit reports of performance

Requirements

• Proven experience as marketing executive or similar role
• Good understanding of market research techniques, data analysis and statistics methods
• Thorough knowledge of strategic planning principles and marketing best practices
• Proficient in MS Office and marketing software 
• Familiarity with social media and web analytics 
• Excellent communication and people skills
• Strong organizational and time-management abilities
• Creativity and commercial awareness
• BSc/BA in marketing, business administration or relevant discipline
• Understanding of French language will be an added advantage