Account Director Vacancy at Connect Marketing Services
Connect Marketing Services is a Consumer Engagement Company with specialization in the areas of Sponsorship Consulting, Content Management and Field Marketing Services. Our Sponsorship Consulting Service is our flagship service and we consult for blue chip companies.
We are recruiting to fill the position below:
Job Position: Account Director
Job Location: Lagos
The Role
- The Account Director holds challenging and diverse responsibilities of business development, strategic account management and as a primary representative of the Agency.
- The position requires for the job holder to give innovative/strategic direction to existing and new clients in the Financial Services Industry
- The Account Director holds a major responsibility for new account development and management.
Technical Expertise (Strategic and Marketing Leadership):
- Works with clients to uncover business needs and objectives, craft appropriate strategies, and identifies/implements products to help achieve client goals.
- Demonstrate broad industry expertise
- Create and interpret effective analysis to support marketing recommendations.
- Innovative and intuitive approach to researching key target markets and new opportunities, combined with advanced evaluation, reporting and decision-making skills with a results-driven focus.
Business Development:
- Proactively identify prospective clients and business opportunities; prospecting new clients
- Generating ideas and generating revenue within specified clients.
- Oversee the delivery of the Unit’s revenue billings
- Closing business deals within stipulated time
- Oversee the BD functions and team of the FMCG
- Oversee branding, sponsorship, marketing, to ensure consistent and high-profile representation of Clients/our business offerings
- Developing proposals and making presentations to clients to land new accounts.
Client/Account Management:
- Creating an account strategy to drive client’s business objectives
- Building relationships with key personnel within clients’ accounts.
- Build trust credibility and client referrals
- Proactively identifying client’s needs and deepening existing relationship
- Generating ideas for new revenue generation within existing clients
- Monitoring client satisfaction post event/project evaluation and ensuring a high level of satisfaction
- Develop multi-tiered agency-client relationships and ties
Team Work:
- Working closely with other business units to expand cross selling opportunities.
Team Management:
- Developing a comprehensive training plan for the account management team –(On-the-job training)
- Managing and overseeing the day-to-day activities of the different account managers in the unit
Collaboration:
Responsibility towards (includes, but is not limited to:)
- Internal Stakeholders: Management & Staff of CMS.
- Key Clients (Financial Services Industry): COO's, Marketing Directors, Corporate Affairs & Communications Manager and, Product Development Manager
- Key suppliers/partners: 3rd party supplier / Agencies, Public Relations Consultants and Relevant suppliers
Job Requirement
- Approximately 12 - 15 years experience in a Marketing Communications Agency.
- Prior work experience in an Agency (Handling related accounts).
- Extensive experience of developing, maintaining and delivery on marketing, sponsorship, events, promotion strategies to meet company objectives
- A strong understanding of the financial services industry (Customer and market dynamics and requirements)
- A proven ability to oversee all marketing, media and promotional staff and activities
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