Advertising Account Manager Job at Echo Africa

Echo Africa is a dynamic and innovative full-service marketing agency specializing in advertising, commercial, and digital content production. Founded in November 2021, we are committed to helping brands build strong consumer connections and expand their market reach.

We are recruiting to fill the position below:

Job Position: Advertising Account Manager
Job Location: Lekki Phase 1, Lagos
Employment Type: Full-time
Reports To: Business Lead
Work System: Hybrid

Job Summary

• The Account Manager is responsible for managing client relationships, ensuring the delivery of high-quality services, and coordinating internal teams to achieve client objectives.
• This role requires a strategic thinker with strong communication skills and a passion for driving client success in the advertising/marketing/media industry.

Key Responsibilities
Client Relationship Management:

• Serve as the primary point of contact for assigned clients.
• Build and maintain strong, long-lasting client relationships.
• Understand client business goals, brand guidelines, and market dynamics.
• Regularly communicate with clients to provide updates and gather feedback.

Campaign Management:

• Develop and manage Campaign timelines, ensuring all deliverables are met on schedule.
• Coordinate with internal teams, including creative, production, and strategy, to execute client Campaigns.
• Monitor Campaign progress and address any issues or delays promptly.
• Ensure Campaigns stay within budget and achieve desired outcomes.

Strategic Planning:

• Collaborate with clients to develop marketing strategies and campaigns.
• Provide insights and recommendations based on market trends and client objectives.
• Develop and present campaign proposals, including objectives, strategies, and budgets.
• Measure and analyze campaign performance, providing actionable insights for improvement.

Financial Management:

• Prepare and manage client budgets, ensuring cost-effective use of resources.
• Monitor financial performance of accounts, including revenue tracking and profitability analysis.
• Negotiate contracts and service agreements with clients.

Team Leadership:

• Lead and mentor junior account management staff.
• Foster a collaborative and positive work environment within the team.
• Facilitate internal meetings to align team efforts with client goals.

Reporting and Analysis:

• Prepare and deliver regular reports on campaign performance, Campaign status, and financial metrics.
• Conduct post-campaign analysis to assess success and identify areas for improvement.
• Present findings and recommendations to clients and internal stakeholders.

Qualifications

• Bachelor’s Degree in Marketing, Advertising, Business, or a related field.
• 3 - 7 years of experience in account management within an advertising, marketing, or media agency.
• Proven track record of managing successful client relationships and delivering high-quality Campaigns.
• Strong understanding of marketing principles, advertising techniques, and media channels.
• Excellent communication and interpersonal skills.
• Strong organizational and time management skills, with the ability to manage multiple campaigns simultaneously.
• Proficiency in Campaign management tools and software.
• Ability to analyze data and derive actionable insights.
• Creative thinking and problem-solving skills.
• Ability to work well under pressure and meet deadlines.