Digital Marketing and Social Media / Content Creator Job at Chef Eros & Co
Chef Eros & Co is a certified food brand that is fully integrated in cooking, baking, mixology, shopping and catering through subsidiaries that bear the needs of their target audience in mind. We are a true touch of Nigerian Luxury.
We are recruiting to fill the position below:
Job Position: Digital Marketing and Social Media / Content Creator
Job Location: Lekki Phase 1, Lagos
Employment Type: Full-time
Responsibilities
Digital Marketing and Social Media responsibilities include:
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies.
- Identifying the latest trends and technologies affecting our industry.
- Design, build and maintain our social media presence.
- Plan, execute, and measure experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Evaluating important metrics that affect our website traffic, service quotas, and target audience.
- Working with your team to brainstorm new and innovative growth strategies.Overseeing and managing all contests, giveaways, and other digital projects.
- Instrument conversion points and optimize user funnels.
- Collaborate with agencies and other vendor partners.
Also, As a Content Creator, You are to:
- Research industry-related topics.
- Prepare well-structured drafts using digital publishing platforms.
- Conduct keyword research and use SEO guidelines to optimize content.
- Promote content on social networks and monitor engagement (e.g. comments and shares).
- Identify customers’ needs and recommend new topics.
- Coordinate with marketing and design teams to illustrate articles.
- Measure web traffic to content (e.g. conversion and bounce rates).
- Update our websites as needed.
- Familiarity with SEO.
- Utilizing SEO methods to increase site traffic.
- Create and distribute marketing copy to advertise our company and products.
- Interview industry professionals and incorporate their views in blog posts.
- Edit and proofread written pieces before publication.
- Collaborating with internal departments to establish campaign objectives, complete tasks, and identify and solve problems.
- Conducting research and interviews to learn more about current trends, developments, and perceptions about the subject matter, and then contextualizing your findings.
Requirements Qualifications and Skills
- HND / B.Sc / M.Sc in Marketing or a related field.
- 3 - 7 years work experience.
- Proven working experience in digital marketing.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns and PPC.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas).
- Experience in setting up and optimizing Google Adwords campaigns.
- Working knowledge of HTML, CSS, and JavaScript development and constraints.
- Experience in optimizing landing pages and user funnels.
- Experience with A/B and multivariate experiments.
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing.
Content Creator Requirements:
- Experience in Marketing, English, Journalism or relevant field
- Experience creating strong, engaging content.
- A portfolio of applicable outputs.
- Demonstrated excellence in writing, proofreading, and editing.
- Excellent research, organizational, and time management skills.
- Strong listening and communication skills.
- The capacity to work independently and collaboratively.
- Ability to work efficiently without compromising quality or accuracy.
Salary
N1,200,000 - N1,440,000 annually
Method of Application
Interested and qualified candidates should send their CV with past Content Potfolio to: humancapitalmgt@cheferos.co using the Job Position as the subject of the mail.
Note: Candidate must have Excellent IG and Social Media survey. it's a must you pull the traffic for sales.
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