Digital Marketing Executive

SparkleStar Group, originated from the different business sectors of SparkleStar Global Resources Limited located in Lagos, Delta, Calabar, Port-Harcourt and Abuja. SparkleStar as a group is one of the most diversified business conglomerates in sub-Saharan Africa with a hard earned reputation for excellent business practices and quality services revolving around general printing, servicing of office printers nationwide, production of school items, branding and ICT solutions. 

We are recruiting to fill the position below:

Job Position: Digital Marketing Executive

Job ID: DME20005
Job Location: Lagos
Job Type: Full Time

Job Decription

• Develop and manage digital marketing campaigns
• Oversee a social media strategy
• Manage and maintain the organization’s website(s)
• Write and optimize content for the website and social networking accounts such as Facebook and Twitter
• Track and analyze website traffic flow and provide regular internal reports
• Continually work on the Search Engine Optimization of the website(s)
• Fix any errors or bugs in online content
• Edit and post videos, podcasts and audio content to online sites
• Create online banner adverts and oversee pay per click (PPC) ad management
• Write copy for email marketing campaigns
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
• Work on printed material to supplement online products
• Attend product launches and networking events

Required Qualifications

• OND/HND/B.Sc
• Experience: 2 years

Expected Skills:

• Editing and writing skills: You need to devise and edit content for various digital platforms. Writing blog posts may well be an integral part of the job
• Speaking skills: These will mainly be deployed internally. You will need to be able to explain coherently to others, who may not be familiar with the medium, how digital technologies work and what their marketing application is
• Video editing skills: Website and social media content will not just be text but frequently visual as well