Head Business Development & Strategy

We are seeking an experienced and visionary Head of Marketing and Strategy to lead and execute our business development efforts in the hospital development sector. This role combines strategic leadership, market intelligence, and creative innovation to position the company as an industry leader. The ideal candidate will excel in market analysis, strategy formulation, new market entry, and building the company’s corporate image.

Key Responsibilities:

1. Market Intelligence and Analysis:

• Conduct in-depth market research to identify trends, opportunities, and competitive dynamics in the hospital development industry.
• Analyze industry data to forecast market demands, and inform strategic decision-making.
• Build and maintain a comprehensive database of market insights, client needs, and competitor strategies.

2. Strategic Development:

• Develop and refine the company’s long-term strategic plan, aligning with business objectives and market opportunities.
• Collaborate with senior leadership to identify growth initiatives, partnerships, and investment opportunities.
• Monitor and adjust the company’s strategic direction based on performance metrics and market changes.

3. New Market Entry Management:

• Assess and prioritize opportunities for expansion into new geographic regions or service areas.
• Develop entry strategies, including feasibility studies, regulatory assessments, and operational planning.
• Lead cross-functional teams to ensure successful execution of market entry initiatives.

4. Concept Development:

• Spearhead the development of innovative concepts for hospital projects, ensuring alignment with market demand and client expectations.
• Work closely with design, engineering, and project management teams to translate concepts into actionable plans.
• Evaluate the commercial viability of proposed concepts and present recommendations to stakeholders.

5. Corporate Communication and Image:

• Define and enhance the company’s corporate branding, messaging, and public image.
• Develop and oversee comprehensive marketing and communication strategies, including digital, print, and public relations campaigns.
• Act as a spokesperson and ambassador for the company at industry events, conferences, and in media interactions.

Qualification

• Bachelors degree in helthcare, business management , marketing, strategy and related disciplines
• Minimum of 10 years experience in Marketing, Business Development, Strategy
• Experience in healthcare industry is required