Head of Marketing Job at Kwik Delivery
Kwik Delivery - We are a new start-up platform company in the logistics market in Nigeria committed to offering reliable and secure parcel shipping services within large metropolitan areas. Operations started in Lagos in Q2 2019.
We are recruiting to fill the position below:
Job Position: Head of Marketing
Job Location: Lagos, Nigeria (On-site)
Job type: Full-time
What You'll Do
- Reporting to the Sales & Marketing Manager, you will propose, craft and execute strategies for all marketing teams, including Digital, Advertising, Communication and Creativity.
- Manage the non-digital marketing section of the business.
- Prepare and manage monthly, quarterly and annual budgets for the marketing department.
- Set, Monitor and report on team goals.
- Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional materials).
- Identify opportunities to reach new market segments and expand market share.
- Participate in the quarterly and annual planning of company objectives.
- Advise management on all marketing-related matters as required.
- And any other deliverables that may be assigned from time to time
What You'll Bring
- A Bachelor's Degree in Marketing, Media, Communications or any related field.
- Minimum of 10 years experience in marketing, lead generation, and running PPC campaigns for B2B products.
- Exceptional understanding of consumer online behaviour, trends, and market analysis.
- Working knowledge of Microsoft Office suite and a variety of tech platforms
- Excellent analytical and quantitative skills, with very strong understanding of web analytics, marketing analytics.
- Knowledge of marketing automation systems: HubSpot, Mailchimp, etc.
- Proven, hands-on experience deploying, managing, and optimizing ad campaigns
- A strong understanding of marketing automation, CRM, lead scoring, segmentation, revenue attribution and ROI.
- Creativity and commercial awareness.
- Excellent written, verbal and visual communication skills
- Outgoing, personable and ability to work on the fly.
- Optimum time management skills with attention to detail, especially under pressure or time-sensitive deadlines.
- Willing to work non-traditional hours, independently, remotely, and go above & beyond where necessary, with little or no supervision.
- Understanding of overall commercial business practices, trading terms and conditions within the region.
Who You Are:
- You must be driven, adaptable, detailed, creative and curious. A strategic mind and researcher with great work ethics. A fast learner that is knowledgeable about the company's products.
- You must have the capability to work in a fast-paced environment, and be resolutive and self-motivated.
- You are an expert at data-driven marketing tools and strategies and feel comfortable using technology on a daily basis.
- You possess in-depth knowledge of marketing operations and, most importantly data-driven marketing campaigns.
- In this capacity, you will develop and execute strategies to drive visibility and new growth opportunities to attract, engage and retain partners and users within the region.
Life at Kwik
- Join a diverse, passionate & driven team of all backgrounds
- Casual work environment
- Health Benefits
- Competitive salary.
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