Social Media Executive Job at Tivas Technologies Limited
Tivas Technologies Limited, a wholly African company with a vision to see people empowered through mobile services and products that promote economic growth, social change and enriched experiences. The vision of Tivas is to empower Africans through mobile services and products that promote economic growth, social change and enriched experiences. Intrinsic to this vision is defining and creating services for the Next Billion Internet users. This is an opportunity to pioneer & monetize services impacting the daily lives of millions towards the Bottom of the Pyramid.
Location: Lagos, Abuja, Nigeria
Job Position: Social Media Executive Nok360
About the role
- This role is responsible for the overall social media marketing on the relevant platforms for all service / product with the aim of driving the customer acquisition and retention objectives.
- Overall, this is a pioneering role in creating and managing indigenous content to drive up product/service awareness, acquisition for all range of consumers mapped to relevant categories.
- This position reports to the Business Manager, Nok360. This role will carry customer acquisition and retention targets.
- This role is responsible for defining the service opportunities and to build a portfolio of relevant local services in a socially active manner to catch the attention of the end users.
Responsibility
- Work closely with the product and business unit to harness the key features and value proposition for all products.
- Constantly evaluate new opportunities for growth through market research, interviews, networks, peers, competitive analysis, etc.
- Track and analyse market and competitors’ activity (pricing and propositions, market intelligence, comparative user experiences etc.); define and produce detailed product competitive strategies in-line with business objectives.
- Manage customer/audience communication at all times
- Generate weekly digital marketing reports and give forecast on prime and relevant marketing opportunities etc.
- With the use of indigenous text, images, styles and graphic skills to depict the value proposition on all social media platform.
- Manage the content of the company website and upload daily catchy content and images for consumer awareness, acquisition and retention.
- With the social media tools available, drive through with digital marketing.
- Responsible to identify relevant service opportunities such as promotions, loyalty scheme etc. to achieve target goals.
- Take full ownership of product /service digital marketing.
Know how required
Value-based Skills
- • Overall social media marketing, pioneering spirit, sales focus and drive, analytical thinking, market expertise, networking & social skills, influencing, conflict resolution, solutions/value/experience sales.
- • Graphic and design skills are compulsory.
- • Excellent presentation and negotiation skills. Deal maker.
- • Self-starter, comfortable working in a matrix organization and with virtual teams
Professional & Process Skills
- Graphics & Asset creation knowledge, Use of Mail Chimp and other social media tools is a plus.
- Knowledge about key customers and competitors.
- Understanding Tivas strategy and goals and how to align activities to meet them.
- University degree in Graphics & Technology, media marketing and/or business preferred.
- Broad understanding of marketing, service creation, mobile communication, internet services, media and entertainment industries, consumer electronics, experiences & solutions business.
Method of Application
All qualified candidates should send their CVs with a cover letter to hr@tivasgroup.com stating the role you are applying for
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