Social Media Manager Job at Reposebay Human Resources Limited
Reposebay Human Resources Limited - Our client, a reputable Hotel in the heart of Lekki, Lagos, is recruiting suitably qualified candidates to fill the position below:
Job Position: Social Media Manager
Job Location: Lekki, Lagos
Employment Type: Full-time
Job Summary
- Our client is seeking a Social Media Manager that will be responsible for developing and implementing social media strategies to promote its brand, engage with the target audience, and drive business objectives.
- This role involves creating and curating content, managing social media platforms, analyzing performance metrics, and staying up-to-date with industry trends.
- The Social Media Manager plays a crucial role in building and maintaining the online presence and reputation of our organization.
Key Responsibilities
- Strategy Development: Develop and execute a comprehensive social media strategy aligned with the company's goals and target audience.
- Content Creation: Create engaging and relevant content for various social media platforms, including text, images, videos, and graphics.
- Content Curation: Curate and share industry-related content to keep the audi informed and engaged.
- Advertising Campaigns: Plan and execute paid social media advertising campaigns to reach specific target demographics and achieve marketing goals.
- Trend Analysis: Stay up-to-date with social media trends, algorithm changes, and emerging platforms to adapt strategies accordingly.
- Collaborations and Partnerships: Identify and collaborate with influencers, industry partners, and other stakeholders to expand the brand's reach.
- Crisis Management: Handle social media crises or negative feedback effectively and professionally to maintain the brand's reputation.
- Platform Management: Manage and maintain social media profiles on platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, and others.
- Audience Engagement: Engage with the audience by responding to comments, messages, and mentions promptly and professionally.
- Community Building: Foster and grow online communities by encouraging discussions, organizing contests, and building a loyal following.
- Performance Evaluation: Regularly assess the effectiveness of social media strategies and adjust tactics as needed to achieve KPIs and objectives.
Qualifications
- Bachelor's Degree in Marketing, Communications, or a related field (or equivalent work experience).
- Proven experience as a Social Media Manager or similar role.
- Proficiency in using social media management tools and analytics platforms.
- Strong creative and content creation skills.
- Crisis management and problem-solving skills.
- Ability to work independently and collaboratively within a team.
- Strong project management and time management skills.
- Excellent written and verbal communication skills.
- Familiarity with advertising platforms (e.g., Facebook Ads Manager, Google Ads).
- Understanding of SEO and social media best practices.
- Up-to-date knowledge of social media trends and emerging platforms.
Method of Application
Interested and qualified candidates should send their most recent CV to: hr.intern@reposebayhr.com using "Social Media Manager" as the subject of the mail.
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