Digital Marketing / ICT Executive Job at Pan-Afric International Schools


Pan-Afric International Schools (PAIS) is a world class technology enabled school established to meet the educational and developmental needs of Nigerians at home and Africans in diaspora at large. In Pan-Afric, we run Creche, Nursery, Primary, Secondary Schools and Adult Education through a well-tailored curriculum and syllabus that is in line with the Nigerian, British and American Curriculum on Education. As a world-class technology enable school, we occupy a pride place in the era of Information Communication Technology revolution in Africa by deploying Technology and Learning Management System (LMS) in the teaching and prepare our students to become Future Leaders and innovators. To deliver our mandate, we have made it a culture to engage the best available hands to drive our teaching and learning to success. Our staff are hardworking, resourceful, and caring in delivering our mission and vision.

We are recruiting to fill the position below:

Job Position: Digital Marketing / ICT Executive
Job Location: Benin, Edo
Employment Type: Full-time

Job Summary

  • We require the service of a smart and eager to learn ICT Executive to manage and maintain the Schools nascent ICT & Digital Marketing infrastructure.

Responsibilities
As a ICT Executive you be in charge of:

  • Executing all digital marketing campaigns, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Designing, build and maintaining the school's social media presence
  • Measuring and reporting performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Collaborate with the ICT Business Consultant to brainstorm new and creative growth strategies
  • Collaborate with the ICT Business Consultant to create landing pages and optimize user experience and execute Search Engine Optimization strategies
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Maintain the School's Computer systems and Internet Facilities.
  • Maintain the Schools website. Learning Management System (LMS) and School Management System (LMS)
  • Maintain the School's Digital Marketing Assets.
  • Reporting directly to the School Administrator and the ICT Business Consultant.

Qualifications Required for the position

  • OND with ICT qualifications
  • 1 - 3 years of proven work experience in ICT, Web Applications, digital marketing, networking
  • Experience in managing SEO/SEM, marketing database & Email/Social media campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Strong analytical and data-driven skills
  • Pay attention to details and has a teachable spirit
  • He or She must be residing around Benin City and too far from any of school locations.

Skills: 

  • Data Analysis
  • Content Creation
  • SEO & SEM
  • Social Media
  • Networking and Marketing Analytics. Etc.
  • Knowledge: Adobe Creative Suite



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