Head of Business Development & Marketing Job at LEAD Enterprise Support Company Limited
LEAD Enterprise Support Company Limited is a foremost Human Resources Solutions organization with many years of cumulative experience and expertise. We are prolific in Outsourcing, Recruitment, Head hunting and HR Advisory. We are a multi-sectorial servicing company, with landmark service deliverables to our clients in varied industries.
We are recruiting to fill the position below:
Job Position: Head of Business Development & Marketing
Job Location: Ikeja, Lagos
Employment Type: Full-time
Job Summary
- The Head of Business Development & Marketing would be responsible for driving the growth and expansion of the HMO by identifying new business opportunities, forging strategic partnerships, increasing client acquisition, and enhancing revenue generation.
- This role involves developing and implementing business strategies, managing key accounts, and ensuring the organization remains competitive in the healthcare insurance industry.
Key Responsibilities
Strategic Planning & Business Growth:
- Develop and execute business development strategies to achieve revenue and growth targets.
- Identify new market opportunities, products, and services to expand the HMO’s market share.
- Analyze industry trends, competitor activities, and market conditions to shape business strategy.
- Establish partnerships with hospitals, clinics, corporate organizations, and other stakeholders.
Client Acquisition & Relationship Management:
- Lead the acquisition of new corporate and individual clients for the HMO.
- Maintain strong relationships with existing clients to ensure retention and satisfaction.
- Negotiate and close contracts, agreements, and partnerships to enhance business opportunities.
- Conduct presentations, meetings, and pitches to potential clients and partners.
Product Development & Innovation:
- Collaborate with internal teams to develop innovative healthcare packages tailored to market segments.
- Monitor customer feedback and adjust service offerings to enhance customer experience.
- Work with the marketing team to develop promotional strategies for new and existing products.
Revenue Generation & Financial Management:
- Drive revenue growth by increasing membership enrollment and premium collections.
- Develop pricing models and proposals to attract and retain clients.
- Monitor financial performance and ensure business growth aligns with organizational goals.
Team Leadership & Collaboration:
- Lead and mentor the business development team to ensure high performance and target achievement.
- Collaborate with other departments such as marketing, operations, and customer service to drive business growth.
- Provide regular reports and updates to senior management on business development activities.
Key Performance Indicators
- Growth in client acquisition and membership enrollment.
- The revenue increases from new and existing accounts.
- Client retention and satisfaction rates.
- Several strategic partnerships secured.
- Successful execution of business development initiatives.
Key Qualifications & Skills
- Post Graduate degree in Business Administration, Marketing, Economics, or a related field.
- Minimum of 7-10 years of experience in business development, sales, or marketing in the HMO or healthcare insurance industry.
- Strong understanding of health insurance, managed care, and regulatory requirements.
- Proven track record of developing and executing successful business strategies.
- Excellent negotiation, communication, and presentation skills.
- Ability to build and maintain strong relationships with clients and stakeholders.
- Strong leadership, team management, and problem-solving skills.
Salary
N600,000 - N700,000 Monthly.
Method of Application
Interested and qualified candidates should send their CV to: recruitment@leadhradvisory.com using the Job Position as the subject of the mail.
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