Head of Growth / Marketing Job at Glovo Nigeria
Glovo - We’re a Barcelona-based startup and the fastest-growing delivery player in Europe, Hispanic America and Africa. With food at the core of the business, Glovo delivers any product within your city at any time of day. Our vision and ambition are not only to make everything immediately available in your city but it is also to offer our employees the job of their lives. A job where you'll be challenged and have the most fun working in through tech-enabled experiences.
We are recruiting to fill the position below:
Job Position: Head of Growth / Marketing
Job Location: Lagos
Department: Marketing & Growth
Your Mission
- We are looking for a seasoned head of marketing who can help grow the Glovo brand while formulating and executing new strategies to acquire new customers in Nigeria.
- This person must be highly analytical, a self-starter, results-oriented and able to thrive in an entrepreneurial fast-paced environment.
The Journey
- Define Glovo’s Marketing strategy for Nigeria cluster together with the Regional Marketing Director
- Lead the execution of the marketing plans and track performance on the agreed growth goals
- Understand the local media landscape and define the right mix of digital / non-digital investment to maximize user base growth within the agreed CAC targets
- Define promotional, pricing, and point-of-sale strategy
- Manage the cluster marketing budget
Requirements
What You Will Bring to the Ride:
- Minimum of 5 years of Marketing experience in a similar role at a leading FMCG blue chip company or fast-growing tech company
- Highly analytical and comfortable dealing with high-growth and complex business challenges
- Proven track record of delivering business growth, experience defining investment strategy, and executing integrated marketing campaigns across digital and non-digital channels
- Strong consumer understanding skills
- Have a deep understanding of paid, owned, and earned media channels, being comfortable tracking and reporting on established performance marketing KPIs
- Deep understanding of digital marketing and TV
- Proficient in English.
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