Marketing Manager Job at PricewaterhouseCoopers
PricewaterhouseCoopers (PwC) Nigeria - Our client is a leading Manufacturer of premium quality aluminium beverage cans. Their goal is to be Sub-Saharan Africa's leading aluminium beverage can supplier.
They are recruiting to fill the position below:
Job Position: Marketing Manager
Reference Number: 130-PEO01272
Job Location: Agbara, Ogun
Department: People & Change Nigeria
Job Type: Full Time
Job Summary
- The Marketing Manager will drive the development and implementation of market penetration strategies.
- He/ She will coordinate all marketing and brand awareness campaigns across different distribution channels to maximise product preference and solidify the company’s position as a market leader.
Key Responsibilities
- Define, develop and implement strategies & activities to drive awareness of the product benefits in each market. Track development of this knowledge and measure effectiveness (volume and penetration)
- Drives collaboration on marketing strategy and engage customers on events, new innovations and capabilities relating to their business.
- Works with operations to conceptualize and develop new product lines based on market research and customer feedback.
- Take part in the development of annual sales budget, implementation and monthly reviews.
- Develop appropriate strategies to protect and enhance the company’s market share and presence
- Recommend marketing strategies that fits the future business outlook.
- Develop and manage relationships with customers and other stakeholders: acts as the voice of the company among various parties.
- Provide coaching and direction to direct reports and ensure the quality of work meets with performance expectations.
Requirements
- Bachelor’s degree or HND in Marketing or other related disciplines
- Minimum of 8 years of experience within the manufacturing industry or FMCG (beverage would be considered an advantage) with at least 3 years at a managerial level
- Relevant certification from a reputable professional institution
- Strong knowledge of offline and online advertisement channels/tools
- Relevant experience in marketing strategy formulation and implementation
- Working knowledge of market research and analytics tools
- Strong knowledge of offline and online advertisement channels/tools
- Proficiency in Microsoft Office suites applications
- Available to travel within Sub Saharan Africa on short notice
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