Social Media Business Developer Job at Picadailys

Picadailys is a multi-faceted platform that offers various services to its customers. These services include value added services such a bill payments, airtime and data recharge, T.V subscriptions, betting , and gift cards. Picadailys also provides self-services from our partners in the areas of travels and leisure, food and drinks, fitness and entertainment , delivery services and consumables. Additionally, the platform offers brand advertising services including pay per click(PPC), pay per engagement (PPE), pay per action(PPA) and pay per mile (PPM). Picadailys also operates a banking/wallet service that allows users to create virtual accounts, fund wallets, transfer funds, convert currencies, obtain virtual USD cards and prepaid cards.


We are recruiting to fill the position below:

Job Position: Social Media Business Developer

Job Location: Rivers
Employment Type: Full-time

Job Description

  • We’re looking for a creative and business-minded Social Media Business Developer to help us grow Picadailys’ digital presence and partnerships.
  • This person will drive social media strategy, brand collaborations, and digital campaigns that convert engagement into measurable business growth.

Responsibilities

  • Develop and execute social media growth strategies across all major platforms (Instagram, TikTok, X, Facebook, LinkedIn, etc.).
  • Identify, approach, and secure brand collaborations, influencer partnerships, and media engagements.
  • Create and manage campaigns that align with Picadailys’ reward and engagement goals.
  • Track, analyze, and report performance metrics to improve conversion and engagement.
  • Collaborate with marketing, design, and product teams to ensure consistent brand messaging.
  • Research trends, competitors, and emerging platforms to keep Picadailys at the forefront of digital engagement.

Requirements

  • Bachelor’s Degree in Marketing, Business, Communications, or related field.
  • Proven experience (2+ years) in social media marketing, digital partnerships, or business development.
  • Strong understanding of social media analytics, content performance, and audience engagement.
  • Excellent communication, negotiation, and relationship-building skills.
  • Ability to create or supervise engaging social content (graphics, reels, short-form videos, etc.).
  • Experience in fintech, lifestyle, or youth-focused brands is an added advantage.

Benefits

  • Competitive salary and performance-based incentives.
  • Opportunity to work in a fast-growing tech and lifestyle startup.
  • Creative freedom to shape brand and business growth strategies.
  • Access to rewards and engagement perks on the Picadailys platform.

Method of Application 
Interested and qualified candidates should send their CV, portfolio (if available), and a short note about why you’re a great fit to: career@picadailys.com using “Application – Social Media Business Developer" as the subject of the mail.