Social Media Manager Job at Moyosola Olalekan Outsourcing Service

Moyosola Olalekan Outsourcing Service (MOOS HR Services) - Our client, a packaging production company, is recruiting to fill the position below:

Job Position: Social Media Manager

Job Location: Shomolu, Lagos
Employment Type: Full-time

Job Summary

  • The position of Social Media Manager will be responsible for the management of all the social media platforms of the company from Instagram, TikTok, Facebook, etc., building traffic, run and managing ads and its setup for organisation visibility and growth,

Responsibilities
Content Creation:


  • Develop engaging and high-quality content tailored to each social media platform, including posts, stories, videos, and graphics.
  • Collaborate with the design and marketing teams to create visually appealing and brand-consistent assets.
  • Write compelling copy that aligns with the brand’s voice and engages the target audience.
  • Stay updated on current trends, platform updates, and audience preferences to create relevant content.
  • Basic graphics design skills with average use of tools like Canva

 Advertising Campaigns:

  • Plan, execute, and optimize paid social media advertising campaigns across platformslike Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  •  Monitor ad performance metrics, analyze campaign effectiveness, and provide data-driven recommendations for improvement.
  • Managead budgets efficiently to maximize ROI and meet key performance indicators (KPIs).
  • Conduct A/Btesting for ads to identify high-performing strategies and refine targeting

 Engagement and Community Management:

  • Monitor and respond to comments, messages, and mentions in a timely and professional manner.
  • Foster positive relationships with followers and maintain a strong online presence for the brand.
  • Identify and engage with influencers or brand advocates to amplify reach and engagement.

 Analytics and Reporting:

  • Track and analyze key performance metrics such as engagement rates, click-through rates, impressions, and conversions.
  • Prepare detailed performance reports with insights and actionable recommendations.
  • Use analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social) to assess and improve campaign outcomes

Strategy Development:

  • Create and implement a comprehensive social media strategy aligned with overall marketing objectives.
  • Identify target audiences and craft strategies to effectively reach and engage them.
  • Regularly review and adapt strategies based on performance data and emerging trends.

 Requirements

  • 2 years of experience.
  • Strong understanding of small business needs.
  • Communicate both verbally and written.
  • Ability to communicate formally.
  • Excellent team player.
  • Must be able to work with minimal supervision.
  • Minimum Qualification:
  • OND, HND, or B.Sc. in any field.

Salary
N70,000 - N100,000 per month.

 




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