Branding Specialist Job at ASL Contractors
ASL Contractors is currently recruiting suitably qualified candidates to fill the position below:
Job Position: Branding Specialist
Job Location: Victoria island, Lagos
Employment Type: Full-time
Responsibilities
- Responsible for delivering the overall company brand objectives and strategies; ensuring brand growth
- Monitors market trends and oversees advertising activities to ensure the right message is delivered for their product or service.
- Oversee the Print media activities of the company.
- Supervising the sign-off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines
- Co-coordinating the launch program of products.
- Assisting with product development, pricing, and new product launches as well as developing new business opportunities
- Competitor and customer insights analysis
- Manage our brand ambassadors, advertorials, social media pages, and all commercials.
- Researching consumer markets, monitoring market trends, and identifying potential areas in which the company can make sales and generate more income.
- Generating names for new and existing products and services, coming up with ideas for new designs and projects.
- Overseeing the production of TV adverts, newspaper and magazine advertisements, direct mail packs, email campaigns, websites, exhibition stands, and road shows, liaise with art designers, copywriters, media buyers, and printers
- Working to ensure that a consistent, desirable message is conveyed through the company's communications channels.
- Working with the IT department to ensure that company websites are maintained and updated with appropriate information
- Assisting with content development and management.
- Develop and implement brand plans and strategies.
- Promote brand growth and expansion.
- Should be highly creative and have the ability to produce innovative and original ideas.
- Should have general and in-depth knowledge of the real estate market terrain to keep up to date with customer trends, as well as try to predict future trends.
Requirements
- Minimum of Bachelor’s Degree (Second class Upper) in Marketing, Communication, or other related fields of study.
- Proven 7-10 years of working experience as a brand manager with a proven track record of delivering excellently.
- Expertise in marketing and communication.
- Familiarity with rules, regulations, industry best practices, and performance standards.
- Should Have Decision-making ability and leadership skills.
- Should possess excellent verbal and writing skills.
- Prior Experience working with real estate companies will be an added advantage
Salary
N300,000 - N400,000 / Month
Method of Application
Interested and qualified candidates should send their CV and Portfolio to: careers@asl.contractors using the Job Position as the subject of the email.
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