Content Marketer Job at Osten Laboratory

Osten Laboratory is a leading industrial servicing company with a focus on supporting various sectors including Oil and Gas, Power, Healthcare, Manufacturing, Commodities, and Government. Our core activities encompass Total Quality Assurance, Sustainability, and Inspection Services. With a commitment to excellence and innovation, we provide a conducive environment for learning and growth.

We are recruiting to fill the position below:

Job Position: Content Marketer
Job Location: Apapa, Lagos
Employment Type: Full-time

Job Summary

• The role holder will oversee the development and implementation of the Company’s digital marketing strategy, and will have the following responsibilities:
• Work with the web developers and designers in the design (and redesign) of the company website, to ensure continuous functionality
• Develop and manage digital marketing campaigns and budgets
• Develop and manage educational sessions; coordinate webinars and online sessions as required
• Manage online brand and product campaigns to raise brand awareness.
• Develop and implement the Company’s content strategy to ensure online objectives are met, using a range of techniques including SEO, PPC, etc.
• Devising strategies to drive online traffic to the company website and social media handles.
• Track, and report on, traffic flow & conversion rates; and recommend improvements to the website
• Work on printed material to ensure offline marketing efforts complement online efforts
• Evaluate customer research, market conditions and competitor data.
• Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information

Education and Experience

• Bachelor’s Degree in Marketing, Advertising, Communications, or a related discipline
• At least 2 years of experience in digital communications and social media marketing
• If a Bachelor’s degree is in anyunrelated discipline, the candidate must have at least 3 yearsof experience.
• At least 1 yearof experience in graphic design

Skills and Competencies:

• Strong understanding of current online marketing concepts, strategies, and best practices.
• Experience in e-commerce, SEO, PPC, email marketing, and social media.
• Understanding of various content management systems, as well as the peculiarities of various social media platforms, to customize content as applicable
• Good problem-solving skills
• Excellent verbal and written communication skills
• Ability to design, and recommend improvements to, graphics
• Strong video editing skills
• General proficiency in the use of Microsoft Office tools particularly MS PowerPoint
• Good project management skills

Method of Application
Interested and qualified candidates should submit their CV to: career@ostenlaboratory.com using "Content Marketer" as the subject of the mail.