Copywriter Job at Infinion Technologies

At Infinion Technologies, we design productivity boosting solutions aimed at delivering business value and making infrastructure and applications available to enterprises. We are a technology and business solutions Company established with the objective of providing world class solutions to Enterprise Businesses. We seek to offer individuals and organizations sublime services to improve operational efficiency. As a certified Microsoft Partner, we never lose sight of the role we play in helping businesses automate their processes and solve their problems in the local and international community.

We are recruiting to fill the position below:

Job Position: Copywriter
Job Location: Lagos
Employment Type: Full Time

Role Summary

• The Copywriter plays an important role in shaping the narrative and INFINION is brand identity. Working closely with the brand specialist, graphic designer, and product teams.
• The Copywriter will develop and convert tech jargon into compelling and informative copy that resonates with our target audience across various marketing channels.

Key Responsibilities

• Develop high-quality copy for various marketing materials, including website content, blogs, articles, social media posts, press releases, case studies, and marketing collateral.
• Create copy for internal products and customer products including user interfaces, websites etc.
• Ensure that all content is consistent with the company's brand guidelines and messaging.
• Ensure that all content effectively communicates the value proposition of our IT company's six units: Data & AI, Digital and Apps Innovation, Modern Work, Business Applications, Cybersecurity, and Infrastructure.
• Review and edit copy for clarity, accuracy, and consistency.
• Ensure that all content is free of grammatical errors and typos.
• Write scripts for long-form video content
• Conduct research to gather information on industry trends, competitors, and target audience preferences.
• Collaborate with the brand specialist to develop and maintain a strong brand voice and identity.
• Incorporate SEO best practices into all written content to improve visibility in search engine results.
• Optimize content for search engines to improve visibility and drive organic traffic.
• Work closely with the brand team, graphic designer, and product manager to ensure a cohesive and effective marketing campaign.
• Synthesizing the needs and opinions of multiple stakeholders into easy-to-understand action-oriented copy.

General Requirements

• Communication: Clear and effective communication skills.
• Attention to Detail: Meticulous attention to detail and accuracy.
• Team Player: Strong team collaboration skills.
• Up-to-date knowledge: Stay informed about the latest workplace technology trends and best practices.
• Deadline-Oriented: Commitment to meeting project deadlines.

Qualifications and Skills

• Bachelor's Degree in English, Journalism, Marketing or a related field.
• Proven 2 - 4 years of experience as a B2B copywriter or content writer.
• Strong writing and editing skills, with a keen eye for detail.
• Ability to understand and communicate complex technical concepts in a clear and engaging manner.
• Knowledge of SEO best practices.
• Strong organizational and time management skills.
• Ability to present information in an expert voice.
• Experience working in IT or tech.

Work Environment:

• Thrive in an intense, do-it-yourself, start-up environment
• Ability to work well within a cross-functional team environment and diverse communities.

What We Offer

• Competitive Salary: Market-related compensation package.
• Professional Growth: Opportunities for professional development and career advancement.
• Innovative Environment: Work in a forward-thinking company that values creativity and innovation.
• Collaborative Team: Be part of a supportive and collaborative team that values your contributions.