Marketing Manager Job at Prime KBS Institute Limited

Prime KBS Institute Limited is a specialist institute of intellectuals, committed to programmes that add value with quantifiable and measurable outputs in terms of business performance

We are recruiting to fill the position below:

Job Position: Marketing Manager

Job Location: Ikeja, Lagos
Employment Type: Full-time

Job Description

• PKBSIL Marketing Manager is responsible for developing, implementing, and executing strategic marketing plans for all lines of business (Learning and Development Services and Human Resource Services) and other brands of the Institute. With the overall objective of attracting potential customers monthly and retaining existing ones, He/She must be a great business leader as well as great marketing leader.
• He/She is responsible for working with the Institute Director to determine budgets and targets, developing pricing strategies for products and services and ensure profitability and results.
• As part of PKBSIL, He/She will play a critical role in aligning creative direction of the Institute with the company’s strategic goals

Responsibilities

• Oversee all marketing campaigns for PKBSIL (digital and in-person).
• Implement Marketing strategy for Learning and Development services and Human Resource Services.
• Promote PKBSIL Learning and Development Services and Human Resource Services.
• Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones.
• Represent the marketing team to cross-functional groups including digital operations, product management and customer support.
• Regularly updating Institute Director on the progress of marketing activities and reporting on the results of campaigns.
• Ensure there is a clear and decisive Return on Investment every month on L&D and HR services

Job Requirements

• Candidates should possess a Bachelor's Degree with 5-10 years of work experience.
• Intimate understanding of traditional and emerging marketing channels
• Excellent communication skills.
• Ability to think creatively and innovatively.
• Proven track record of meeting targets and marketing accomplishments.
• Budget-management skills and proficiency.
• Professional judgment and discretion that comes from years of experience in the field.
• Analytical skills to forecast and identify trends and challenges
• Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc

Method of Application
Interested and qualified candidates should send their CV to: hr@primekbs.org using the Job position as the subject of the email.