Marketing Officer Job at George Houston Resources Limited
George Houston Resources Limited (GHR) is a Human Resource Development and Management Consulting firm. We assist organizations to achieve their corporate visions and objectives through integrated, strategic and solution-oriented HR consulting services using best-practice methodologies.
We are recruiting to fill the position below:
Job Position: Marketing Officer
Job Location: Victoria Island, Lagos
Employment Type: Full-time
Job Description
- As a Marketing Officer, you will play a crucial role in developing and implementing marketing strategies to promote our real estate offerings and strengthen our market presence.
Responsibilities
Market Research and Analysis:
- Conduct thorough market research to identify trends, competitor activities, and target audience preferences.
- Analyze market data to create data-driven marketing strategies.
Marketing Strategy Development:
- Develop comprehensive marketing plans aligned with the company's objectives and target audience.
- Collaborate with cross-functional teams to ensure integration of marketing efforts and consistency in messaging.
Digital and Traditional Marketing:
- Execute digital marketing campaigns, including social media, email marketing, SEO, and PPC, to drive brand awareness and lead generation.
- Coordinate traditional marketing efforts such as print, radio, and outdoor advertising to reach a wider audience.
Content Creation and Management:
- Create compelling and engaging content for various marketing channels to showcase properties and services.
- Manage content calendars, ensuring regular updates and alignment with brand guidelines.
Client Engagement and Relationship Building:
- Foster strong relationships with existing and potential clients to understand their needs and preferences.
- Organize client events, webinars, or workshops to enhance client engagement and loyalty.
Sales Support and Collateral Development:
- Assist the sales team by providing marketing collateral, presentations, and tools to facilitate sales efforts.
- Collaborate on the creation of sales materials, brochures, and advertisements.
Performance Monitoring and Reporting:
- Track and analyze the performance of marketing initiatives and campaigns, providing regular reports to the management team.
- Make data-driven recommendations to optimize marketing strategies and improve results.
Requirements
- Bachelor's Degree in Marketing, Business, or related field.
- 2-3 years of experience in real estate company
- Proven experience in marketing, preferably within the real estate industry.
- Proficiency in digital marketing tools and platforms.
- Strong knowledge of marketing principles, strategies, and techniques.
- Excellent written and verbal communication skills.
- Ability to multitask, meet deadlines, and work effectively in a team environment.
Method of Application
Interested and qualified candidates should send their CV to: talents@georgehoustonresources.com using ''Marketing Officer'' as the subject of the email.
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