Marketing Specialist Job at CWAY Group

CWAY Group - In 1999, Mr. Onest Che founded CWAY group, a Foods and Beverages  company in Nigeria and steadfastly committed these investments towards improving people’s lives. Since then, CWAY has been tending to consumers’ health needs and other high quality premium products. Two decades of rapid growth after its establishment, CWAY consistently became a reckoning force as a high employer of labor and the market leader in manufacturing of drinking water and the beverages investment sector in Nigeria.

We are recruiting to fill the position of:

Job Position: Marketing Specialist

Job Location: Abuja

Job Description

• A Marketing specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas.
• You should also be well-versed in specialized marketing concepts, principles and tactics.
• The goal is to deliver effective marketing programs that will help our reputation and growth.

Responsibilities

• Conduct market research to find answers about consumer requirements, habits and trends
• Brainstorm and develop ideas for creative marketing campaigns
• Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
• Liaise with external vendors to execute promotional events and campaigns
• Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
• Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
• Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
• Undertake individual tasks of a marketing plan as assigned

Requirements and Skills

• BSc / BA in Marketing, Communications or equivalent
• Proven experience as marketing specialist or similar role
• Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
• Demonstrable experience in marketing data analytics and tools
• Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
• Well-organized and detail oriented
• Exceptional communication and writing skills
• Commercial awareness partnered with a creative mind
• Male candidates only.

Method of Application
Interested and qualified candidates should send their CV to: abujacway@gmail.com using the Job Position as the subject of the mail.