Public Relations Officer

The Public Relations (PR) Officer is the person responsible for all communications, public relations, and public affairs in our organization. The PR officer runs a team that will work on setting the right image for our companies' brand among its audience. The PR officer with the help of his team is responsible for conducting and managing all PR Events and Media Relations for our organization.

As a PR Officer, you should be an organized and cool-tempered professional who is able to handle a crisis. We expect you to have a creative mind, excellent communication skills and confident in your public speaking and project management abilities.

What to expect from the role


  • Hands-on experience in creating innovative campaigns to engage with the public and media.
  • Exposure to marketing campaigns and media relations.
  • Learning how to organize, multitask and manage time.
  • Learn on the job regarding the best practices in public relations.
  • Exposure to the field of public relations and its various responsibilities.

 Responsibilities 

  • Create with innovative and engaging public relations and media campaigns.
  • Collaborate with other teams such as marketing and designers to create promotional content.
  • Write, edit, and review all media content and press releases.
  • Make compelling videos that will drive engagement
  • Address inquiries from the media and other parties
  • Meeting your targets
  • Keep senior management team in constant communication
  • Edit and update promotional material and publications (brochures, videos, social media posts etc.)
  • Track media coverage and follow industry trends
  • Handle any PR related issue that may arise.
  • Maintain good relationships with media houses, brand ambassadors, influencers.
  • Organize PR activations to promote the company’s image and serve as the spokesperson.
  • Focus on marketing the company through partnerships and advertising.
  • Keep up with media and audience opinions regularly.
  • Study PR trends and use best practices.
  • Regularly submit PR reports.

Requirements

  • Bachelor's degree in Public Relations, Journalism, or related field.
  • Prior experience with digital marketing, media, or public relations.
  • Excellent dress sense
  • Great communication skill and ability to speak confidently to a large audience.
  • Experience with PR campaigns and media management.
  • Excellent writing, oral presentation, and communication skills.
  • Basic knowledge of computers and writing software (MS Office).
  • A strong presence of mind and analytical skill.
  • Keen attention to detail.
  • Calm mind in a busy environment.
  • Ability to work independently and as part of a team, self-motivation, adaptability, and a positive attitude
  • Desire to be proactive and create a positive experience for others.
  • Ability to work confidentially and discreetly