Sales and Marketing Lead Job at Creatives Island (TCI)

The Creatives Island (TCI) is a fast-growing travel and experiences company curating unforgettable group and solo adventures across Africa.

We are recruiting to fill the position below:

Job Posititon: Sales and Marketing Lead

Job Location: Lagos 
Employment Type: Full-time

Job Description

  • We’re seeking a results-driven Marketing and Sales Manager to lead our brand growth, digital campaigns, and community engagement initiatives.

What You’ll Do


  • Develop and execute marketing strategies to drive trip bookings and brand awareness.
  • Identify and close business leads.
  • Develop and execute strategies to drive business in new and existing markets
  • Manage content creation and scheduling across Instagram, TikTok, YouTube, and newsletters.
  • Run and optimize paid ad campaigns (Meta, Google, TikTok).
  • Build partnerships with influencers, travel bloggers, and lifestyle brands.
  • Track and report on key metrics, including CAC, engagement, and conversion rates.
  • Collaborate with the Operations and Product teams to align marketing with trip launches.

What You’ll Bring

  • 2–5 years of marketing experience (travel, lifestyle, or consumer brand preferred).
  • Knows how to build and manage a sales funnel—from lead generation to booking.
  • Strong grasp of digital marketing, content strategy, and performance analytics.
  • Strong grasp of SEO and email marketing.
  • Hands-on experience with tools like Canva, Meta Ads Manager, Google Analytics, and Mailchimp.
  • Creative thinker with a data-driven mindset.
  • Passion for travel, culture, and building community.

Benefits
Success Looks Like:

  • Salary: N200,000 - N300,000 Monthly.
  • Increased trip bookings and customer retention.
  • Growth in social media engagement and reach.
  • High-performing ad campaigns with measurable ROI.
  • Strong brand presence across West Africa and beyond.