Sales and Marketing Lead Job at Creatives Island (TCI)
The Creatives Island (TCI) is a fast-growing travel and experiences company curating unforgettable group and solo adventures across Africa.
We are recruiting to fill the position below:
Job Posititon: Sales and Marketing Lead
Job Location: Lagos
Employment Type: Full-time
Job Description
- We’re seeking a results-driven Marketing and Sales Manager to lead our brand growth, digital campaigns, and community engagement initiatives.
What You’ll Do
- Develop and execute marketing strategies to drive trip bookings and brand awareness.
- Identify and close business leads.
- Develop and execute strategies to drive business in new and existing markets
- Manage content creation and scheduling across Instagram, TikTok, YouTube, and newsletters.
- Run and optimize paid ad campaigns (Meta, Google, TikTok).
- Build partnerships with influencers, travel bloggers, and lifestyle brands.
- Track and report on key metrics, including CAC, engagement, and conversion rates.
- Collaborate with the Operations and Product teams to align marketing with trip launches.
What You’ll Bring
- 2–5 years of marketing experience (travel, lifestyle, or consumer brand preferred).
- Knows how to build and manage a sales funnel—from lead generation to booking.
- Strong grasp of digital marketing, content strategy, and performance analytics.
- Strong grasp of SEO and email marketing.
- Hands-on experience with tools like Canva, Meta Ads Manager, Google Analytics, and Mailchimp.
- Creative thinker with a data-driven mindset.
- Passion for travel, culture, and building community.
Benefits
Success Looks Like:
- Salary: N200,000 - N300,000 Monthly.
- Increased trip bookings and customer retention.
- Growth in social media engagement and reach.
- High-performing ad campaigns with measurable ROI.
- Strong brand presence across West Africa and beyond.
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