Marketing Coordinator Job in Lagos


SES Satellites - We are one of the world-leading satellite operator, providing reliable and secure satellite communications solutions to broadcast, telecom, corporate and government customers worldwide.
We own and operate a fleet of 53 geostationary satellites that are complemented by a network of teleports and offices located around the globe. This far-reaching infrastructure enables our customers to reach 99% of the world’s population and places SES at the heart of the global communications chain. We are headquartered in Luxembourg and operate worldwide through dedicated regional teams. We are listed on Euronext Paris and on the Luxembourg Stock Exchange (SESG).

SES is a truly global organisation in which you will collaborate with colleagues from all four corners of the world. You are a true people person who is energised by diversity of culture, language and background and skilled at motivating stakeholders to deliver their very best work.

We are recruiting to fill the position:

Position: Marketing Coordinator

Location:
Lagos

Job Descriptions

  • As our go-to-market lead for West Africa you will have the opportunity to shape and drive marketing excellence in West Africa and play a pivotal role in positioning SES for success in a highly competitive region.
  • You will lead the development and implementation of a combined advertising and trade marketing plan in Nigeria and, in addition, provide local marketing management support for market research projects in the region.
  • As a proactive support for the local sales team, you will be responsible for lead generation, managing local partners and dealing with multiple local customers.
  • You will be the primary interface between SES and local partners to negotiate advertising discounts across multiple broadcasters.

Primary Responsibilities / Key Result Areas

  • Lead the development of a go-to-market plan for West Africa that best positions SES to succeed in this highly competitive market
  • Coach agency partners to continually stretch themselves to deliver work with maximum impact at minimum cost that directly impacts the achievement of the business objectives
  • Monitor and maintain data quality within the marketing database
  • Track, measure, and analyze all initiatives to report on ROI
  • Lead the development and negotiation of an advertising and trade marketing plan in Nigeria
  • Lead the identification and qualification of new leads aligned to our business objectives
  • Provide support for market research projects in the region
  • Actively participate in the sales process to provide the necessary support needed to deliver the business objectives

Qualifications & Experience

  • University Degree in Marketing, Communications or equivalent
  • Excellent verbal and written communication skills in English and other local Nigerian language. A capability in French is strongly desirable
  • Proficiency in Microsoft Office applications
  • Minimum 5 years of relevant work experience with a multinational company in a marketing role in the broadcast or telecommunications industry in Nigeria.
  • Deep insight into Nigerian B2B and B2C markets - specific insight into the Broadcast industry is a plus

Competencies

  • Training and experience in Project Management and a proven ability to manage and implement multiple projects at the same time in a fast-paced environment
  • The ability to work remotely, independently and across teams
  • Proven experience of marketing planning, budgeting and implementation
  • Proven ability to work successfully and collegially in a multi-cultural environment.
  • A creative thinker, with an ability to use both data and intuition to inform decisions
  • Willingness and flexibility to travel
  • A creative thinker, with an ability to use both data and intuition to inform decisions
  • Experience in managing technical aspects of key marketing systems (marketing automation, CRM) used to generate, distribute, and report on leads
  • Excellent interpersonal relations and communications